Multidisciplinary Senior Designer and Creative Strategist
I believe that design is the bridge between information and understanding.
My approach combines user-centered design methodologies with high-quality visual craft.
I use design in my role at SYPartners to inspire individual epiphanies and collective transformation.
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I'm a New Yorker but now call Portland, OR home.
I would love to showcase my client work here, but it's all highly sensitive and protected under NDAs.
Please send me a note, and I'll share the password to my portfolio and resume: ​ellenhrose@gmail.com
Design Expertise​​
User-Centered/Design Thinking Methodologies
User Research (Surveys, Interviews, Personas, Journey Maps); Problem Framing; Ideation and Brainstorming
Creative Strategy
Creative Briefs; Market Research; Defining Intent, Purpose, Values and Differentiator
Experience Design
Wireframing for App and Web; Prototyping; Testing; In-Person Experiential and Exhibition Design
Visual Design
Logos; Typography; Color Palettes; Editorial Design; Print & Digital Graphic Assets
Visual Storytelling
Concept Development; Storyboarding; Art Direction for Photo, Video and Motion Design; Presentation Design
AI Fluent
Continually experimenting with and integrating AI into my workflow, including for research, rapid concepting, prototyping, graphic design, and animation with Claude, ChatGPT, Gemini, Firefly, Midjourney, DALL-E, Spline, etc.
Consulting Expertise​​
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Executive-Level Presentation
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Systems-Thinking
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Client/Stakeholder Management
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High Emotional Intelligence
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Writing and Editing
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Mentorship, Coaching
Education
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MFA Products of Design ​
Graduate program in design leadership
School of Visual Arts, NYC
Winner of the Paula Rhodes Memorial Award for Academic Excellence
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Lafayette College
BA with Honors in Spanish & Studio Art
Magna Cum Laude
Phi Beta Kappa Honors Society
Clients
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​AARP
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Anthropologie
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BlackRock
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BNY Mellon
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Cognizant
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CoreWeave
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CVS Health
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EY
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General Catalyst
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Harry's Inc.
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IBM Research
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J. Crew
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​Olaplex
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​Mars Inc.
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Merative
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MoMA Design Store
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PayPal
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Saks Fifth Avenue
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Starbucks
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ThinkFoodGroup
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Upwork
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WBA (Walgreens)
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